More than 100 senior executives from Israel’s leading hotel chains participated in a unique seminar on innovation and artificial intelligence, where Consist showcased its smart bot that is driving the digital service and sales revolution in the hospitality industry.
At the beginning of May, as part of the IMTM International Tourism Exhibition held at Expo Tel Aviv, a VIP seminar was held for senior executives in Israel’s hospitality industry. The event was organized by the Economic Company of the Hotels Association, in collaboration with Priority, and this year it focused on innovative applications of artificial intelligence (AI) in hotel process management, with a special emphasis on smart service and automated guest communication.
During the seminar, Consist presented its AI-based smart bot, which enables omnichannel service and sales for hotel guests and visitors — from the initial inquiry through digital channels to check-in and the guest’s entire stay at the hotel.
Smart Service – Starting from the First WhatsApp Message
The bot, developed as part of Consist’s omnichannel communication solutions, is powered by an advanced AI engine and integrates seamlessly with the channels most popular among customers — including WhatsApp, Facebook Messenger, the hotel website, SMS, and email.
Through the bot, hotels can provide information, enable real-time bookings, perform automated upselling of additional services (such as massages or chef-prepared meals), receive documents or approvals, and manage the entire guest interaction digitally and instantly — all while maintaining consistent service across every communication channel.
Omnichannel Communication for Service and Sales – Setting a New Standard
Consist’s omnichannel communication solutions represent a major leap forward for organizations looking to enhance the customer experience and streamline their service and sales operations. By combining artificial intelligence with CRM systems, ERP platforms, and real-time data analytics tools, organizations can turn every interaction into a business opportunity while improving service, reducing response times, and achieving operational efficiency.
In the keynote titled “From Inquiry to Check-In – An AI-Based Bot That Handles Sales and Provides Digital Service to Guests”, Ariel Sahar, Consist’s VP of Digital, presented practical examples of implementing the smart bot in hotels across Israel. Examples included: automated responses to frequently asked questions, coordinating special requests, digital signing of documents before arrival, and ordering additional services during the stay — all through a simple conversation with the bot.
Integration of Technology, Service, and Process Management
“Our vision is to provide organizations — especially service sectors such as tourism, healthcare, finance, and local authorities — with real tools for efficiency and service improvement,” said Sahar. “The combination of AI-based bots, omnichannel communication, and intelligent management of documents and processes enables organizations to work smarter, faster, and, most importantly, in a way that meets customer expectations in the digital era.”
Consist Continues to Lead the Digital Revolution
Consist’s participation in the seminar is part of a broad series of activities in which the company showcases its range of digital solutions for service, operations, and organizational process management. The solutions include AI-based omnichannel communication platforms, digital forms and signing systems, intelligent document management, cybersecurity solutions, cloud services, as well as Expert Services for the full implementation of digital transformation.